From Ashton-Magnuson Media:
Bourbon & Beyond, the world’s largest bourbon festival, once again proves it will celebrate America’s native spirit in a way never seen before with the announcement of The Big Bourbon Bar lineup, National Bourbon Day pop-ups and a weekly bourbon cocktail series. Bourbon & Beyond takes placeSept. 22 and 23 at Champions Park in Louisville, Kentucky with pre-show events in downtown Louisville Sept. 21. For more information or to purchase tickets, visit www.bourbonandbeyond.com.
This year The Big Bourbon Bar presented by Louisville Courier Journal will feature spirits from 1792, Angel’s Envy, Barrell Bourbon, Basil Hayden’s, Bloody Butcher’s Creed, Contradiction, Cooper’s Craft, Four Roses, Jefferson’s, Knob Creek, Larceny, Michter’s, New Riff Bourbon, Old Forester, Peerless, Rabbit Hole, Rebel Yell, Wild Turkey, and Woodford Reserve. All distilleries were selected by bourbon curatorFred Minnick.
Other bourbons and distilleries on site will include Blanton’s, Booker’s, Boone County, Bowman Brothers, Buffalo Trace, Bulleit, Eagle Rare, E.H. Taylor, Elijah Craig, Elmer T. Lee, Evan Williams, Hartfield & Co., Jim Beam, Jim Beam Black, Kentucky Owl, Maker’s 46, Maker’s Mark, MB Roland, Old Pogue Distillery, Pappy Van Winkle, Rock Hill Farms, W.L. Weller, Wadelyn Ranch Distilling, Wilderness Trail Distillery andWillett.
In addition, The Big Bourbon Bar will host The Bluegrass Situation’s bluegrass stage which has added Phoebe Hunt & the Gatherers andMadisen Ward and the Mama Bear to their hand-picked list of artists that already includes The Travelin’ McCourys, Billy Strings, Michael Cleveland & Flamekeeper, Ben Sollee, River Whyless, and Lindsay Lou.
Those looking to learn more about different ways to enjoy bourbon can check out the new bourbon cocktail series launching next week at:http://bourbonandbeyond.com/cocktailseries/. Each week, Bourbon & Beyond will post a new video showing off how to create a unique bourbon cocktail, allowing even the most inexperienced bourbon consumers to see just how accessible the spirit can be, and tempting bourbon lovers to try new creations. In addition, get a taste of what is to come at Bourbon & Beyond’s National Bourbon Day pop-up events at The Silver Dollar in Louisville and Japp’s Since 1879 in Cincinnati on June 14.
New pre-show activities give food lovers even more access to headlining chefs including Tom Colicchio and Edward Lee, who host the Bourbon & Beyond Legends Dinner Sept. 21 at the Muhammad Ali Center. This Friday Night Supper Club benefits the Muhammad Ali Center, A Place at the Table and The Lee Initiative. Guests will enjoy a cocktail reception with appetizers, an intimate guided tour of the Ali Museum, a four-course dinner including cocktail and wine pairings, and a special-edition Glencairn tasting glass. Tickets are $499.50.
Or, attendees can spend the Friday before the festival taking their spirits knowledge to a whole new level. Through a partnership with the Stave & Thief Society, Bourbon & Beyond will offer a “Certified Bourbon Steward” workshop. The day-long workshop is held at Moonshine University, an artisan distillery and education center located in downtown Louisville and combines classroom instruction with hands-on bourbon distilling. Instruction includes an analysis of the individual components of the distillate from a production perspective, as well as an examination of history and bourbon’s relationship to other whiskeys. Tickets are $250.00. To purchase tickets and check out other Bourbon & Beyond events, visit http://bourbonandbeyond.com/for-our-love-of-kentucky.
About Bourbon & Beyond: Bourbon & Beyond is the world’s largest bourbon festival, an annual celebration of award-winning bourbons, master distillers, legendary musicians, chefs, and an unforgettable showcase of the craftsmanship, soul and spirit of Louisville. Sting, Lenny Kravitz, Robert Plant, John Mayer, Counting Crows and David Byrne headline the entertainment when Bourbon & Beyond returns to Louisville Sept. 22-23. Two dozen master distillers, blenders and experts from the top brands will take part in 30 bourbon and food-focused experiences. Culinary curator chef Edward Lee will join Top Chef head judge Tom Colicchio, Iron Chef Gauntlet winner Stephanie Izard, and MasterChef judge Aarón Sánchez along with dozens of the hottest chefs in the country to round out this can’t miss weekend. More on tickets and schedule at www.bourbonandbeyond.com
About Danny Wimmer Presents: Since 1993, music industry veteran Danny Wimmer has been producing concerts and festivals, both large and small. In 2011, he formed Danny Wimmer Presents, which now produces several of the largest rock and alternative festivals in the U.S. By combining A-list talent with local cuisine and culture, DWP has become recognized within the industry for delivering the highest-quality entertainment experiences to fans, artists, sponsors, partners and host cities. DWP creates memorable and all-encompassing festival experiences, leaving both consumers and partners with lasting and meaningful impressions. DWP will continue to add new music festivals to its already stellar portfolio, which includes Rock On The Range, Monster Energy Aftershock, Monster Energy Welcome To Rockville, Monster Energy Carolina Rebellion, Louder Than Life, Bourbon & Beyond, and Chicago Open Air, among others. www.DannyWimmerPresents.com
Bourbon & Beyond Publicity Contacts
Kristine Ashton-Magnuson, firstname.lastname@example.org; (818) 996-2496
Selena Fragassi, email@example.com; (847) 942-3093